Priority Label is a black-owned brand that creates functional clothing for all. Our mission is to celebrate those who are and want to focus on their health and fitness goals. From relaxing at home to hitting the gym, Priority Label is a community that encourages everyone to put themselves first.

As a growing brand, Priority Label aims to produce accessible clothing that will assist consumers with achieving their goals. Our clothing will give you the confidence to take steps to improve your life no matter your circumstances.